Longing for the Sea

By | 2020-09-25

What passengers miss most about cruising 

Cruising is finally starting again after a long pause, and we can’t help but reflect on the last 6 months. There are so many things to look forward to for the entire cruise industry, and guests and crew have been anxious for the industry to rebound.  They are ready to sail again. Europe has shown how cruising can be successful in a COVID-19 world and we hope that success spreads to the rest of the industry.

Social distancing has highlighted for many of us how much we need socialization, and where better than a cruise. Cruisers have talked about missing so many aspects of cruising, and while many of these are selling points for the sales and marketing teams, the impact of hearing it from cruise guests is very different. Here are some of the things cruisers say they have missed the most.

Social Gatherings such as Trivia Night, live shows and music, special theme parties, silent dance parties, and so many more social interactions that tens of thousands look forward to and miss. After all, cruising is by its very nature, a social activity.

Having everything in one place is a big draw to cruising. The idea of having entertainment, food, bars, cafes, lounges, spas, pools, live music and accommodations all within walking distance is a value proposition that’s hard to beat, especially considering how long everyone has been cooped up at home. Netflix has been entertaining, but people are craving more.

Thrilling amenities to keep us entertained and distracted would also be a fun bonus to have around. Who wouldn’t love access to a racetrack or SkyRide or ice skating rink for entertainment during the endless days of quarantine? People are hungry for access to the fun and unique entertainment options that are a hallmark of today’s cruise ships.

Service has been another luxury that most people have missed. The ship’s crew offer some of the best service in the hospitality industry. Quarantine has meant most people are home with family, cooking meals and finding ways of entertaining themselves and each other. With the exception of the occasional take out meal, most everyone has been relegated to their homes and kitchens.  A newfound appreciation for the service industry has been born out of quarantine.

Bars and restaurants have always been social gathering places and after not having access to these venues for so many months, everyone is ready to be out with family and friends. With cruise ships having so many bar and restaurant options, it’s a perfect place to enjoy signature cocktails and a multitude of eateries to satisfy every craving.

Being home in pajamas and yoga pants may have been fun for a while, but that thrill has worn off for many, and they’re missing formal night. There’s something to be said for getting dressed up for an evening out, especially when it includes a great and somewhat fancy meal and getting an unforgettable photo that will forever bring back great memories. Enjoying a ‘night out on the town’ is one of the experiences that cruises offer and guests are missing.

Perhaps some of the greatest draws of cruising are the destinations.  Cruising provides one mode of transportation to reach several destinations. Humans are funny creatures; even if we did not have travel plans, being told we cannot travel makes us want it more. We are missing our ability to explore and discover.

The simple fact is, people miss cruising. Whether it’s the relaxation of sitting by the pool with music in the background and someone bringing you a refreshing frozen cocktail, the numerous activities onboard, or the many destinations we miss visiting, cruisers look forward to doing it all again. Even the kiddos are missing cruising! It’s time to cruise again.

This post was written by cruise industry expert, Shannon Mckee, founder of Access Cruise Inc. Access Cruise Inc is a Miami based cruise marketing and sales consulting group, specializing in product and business development within the cruise industry.

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